Hello everyone, in this edition of Startup Shout Out we bring to you Aura Vision Labs. Backed by Y Combinator, the startup superheroes use computer vision to provide unique insights to retail stores about every visitor using the existing cameras.
Aura Vision- Make the most out of Existing Cameras
One of the biggest advantages associated with the technology is that it utilizes existing security cameras set up in the store to acquire these details eliminating the cost of installing new sensors.
The technology helps discern :
- Clothing style of people even in crowds.
Further, it captures and analyzes
- In-store visitor demographics
- Walk-bys of store visitors in real-time. This proves to be way more accurate and effective than conventional loyalty cards.
Use of Intuitive Heat maps
Intuitive heat maps used in the technology enable:
- Store directors to see how their space is utilized by each and every demographic
- Merchandisers can discover the most engaging displays
Featured in Forbes and BBC,the technology has added a new dimension to traditional marketing techniques.
Let’s check out a quick ‘Aura Vision Shop Demo’
Worried about Shopper Identities?
The platform complies to GDPR-world’s most stringent data protection regulations. Privacy being at the heart of the design, facial recognition is not used to identify individuals.
A big shout out to team Aura Vision Labs. Keep Innovating!
Subscribe to receive weekly shoutouts about other great initiatives in the world of startups.
IoT mobile apps, the next big thing for current COVID-19 and future pandemics [Ultimate Guide]
In times where technology is a part of our everyday routine, the extension of its features to everyday devices is a peek into a futuristic world. For instance, when the pandemic struck, the need for remote monitoring was on the rise, more than ever. Gathering resources and medicines, consultation with doctors, monitoring of beds had […]
Healthcare mobile app development for organizations to address the disruption caused by the pandemic
In an increasingly convenient world where groceries, food, clothes are available at the click of a button, it was the healthcare sector that quite remained rooted to its traditional ways. However, since the onset of the pandemic, social distancing and other preventive measures, the usage of healthcare apps has seen a significant boost. Patients and […]
Mobile application Development Trends in 2021 in the Post-Pandemic Environment
The COVID-19 pandemic has exponentially triggered a big-time financial crisis, hurting practically all domains of life, including travel & tourism, real estate, leisure activities, small local businesses, and the quality of life of every being. However, the crisis has given birth to the vital need for digital solutions and developments that would help people face […]