The interactive survey management app provides hotels with the opportunity to gauge the emotions or sentiments of its guest and their experience and thereby offer better services and rewards. It is an automated and easy survey solution which facilitates to increase the customer satisfaction in the hospitality sector. The survey is sent to the mobile devices and receives the response back to the app.
A disgruntled guest is bad for business. Hotels lacked an efficient way to track or receive feedbacks from unhappy guests other than the normal mode of communication: support phone lines, email, front desk or physical feedback forms. Guests weren’t able to disclose unpleasant experiences in real-time to the hotel staff and the management remains oblivious even after their checkout.
The client requested for an online hospitality survey app for hotel chains with integration to the hotel’s Property Management System (PMS). The mobile app for the survey required an analytical dashboard to help the hotel staff identify unhappy customers during their sojourn. The app also needed a ticket management tracker, SMS and Comment notifications, 10-point rating scale, Dynamic landing pages.
The solution is based on the build-measure-learn feedback loop or ‘The Lean Startup Methodology’. Within a few weeks of the client request for a simple online survey, we had assimilated the requirement and developed a minimum viable product (MVP).
The solution is a cloud-based survey management system operable from any device. It captured the sentiments of the guests and helped solve real-time problems. All the features of the application are automated to help the hotel personnel to stay alert for any unpleasant experiences during the guests’ sojourn.