10 Advantages of Cloud Computing and How it Leverages Business Success

May 17, 2022
10 Advantages of Cloud Computing and How it Leverages Business Success


Gone are the days of buying and filling external hard drives and all that work to backup your data, connecting your phones to computers, the security and reliability, with repeat syncing whenever you update your data.

With most companies relying on data as the backbone of their everyday operations, having a system in place that protects, stores and utilises data best is key to smoothening business operations.

That's just one of the reasons why switching to the cloud makes sense for a generation built on data. With the cloud, your data is securely stored and is backed up automatically. Even if one accidentally deletes a file, it is possible to retrieve the data back.

With the cloud, there’s virtually zero chance of file loss with cloud servers guaranteeing file security, backup and utilisation.

So, will you be sticking with local storage or getting onto the plan that protects your data better? Here’s a complete guide to the benefits of cloud computing, helping you to get started with a decision that will boost your business.

What are cloud computing services?

Imagine if you took separate components of your office- such as networking, hardware, storage and so on, and moved them to a virtual space? In short, that's what cloud computing services offer. They deliver a range of services over the internet, such as programs, applications, and storage, for individuals and organisations who pay for the services required.

Cloud providers provide cloud computing services. These providers remove the complexity and cost that comes with owning an entire IT infrastructure and offer individuals and organisations to rent it for lesser costs. The data is stored on cloud servers, such that the work can be accessed remotely, from any supported device.

What are the types of cloud computing?

While cloud computing spans different services, the type of service can help differentiate cloud computing into 4 main categories.

1. Private clouds

Private clouds are when a cloud environment is solely dedicated to a single end-user, with isolated access. Organisations can reach out to third-party cloud providers to use an available private cloud or create dedicated clouds within their organisational cloud system. For instance, a department within your organisation can have a separate dedicated cloud.

2. Public clouds

Public cloud providers such as Amazon Web Services (AWS), Google Cloud, Microsoft Azure and so on offer cloud services either off-premise or within on-premise data centres. These public clouds have different clients and end-users hosted on a single public server.

3. Hybrid clouds

Hybrid clouds involve an interconnection between public and private clouds or a combination within public or private clouds. In simple terms, when applications move in and out of multiple, connected environments within a single IT environment, it is known as a hybrid cloud. This is one of the types of cloud computing connected by Virtual private networks, APIs, Local area networks and so on.

4. Multi-cloud

Multi-cloud is one of the types of cloud computing where more than one cloud vendor is present and there is integration between the multiple clouds. This is often chosen by organisations to improve security and performance.

What are the types of cloud computing services?

The infrastructure, platforms and services provided by the third party cloud vendor constitute cloud computing services. The 3 main types of services include,

1. Infrastructure as a service (IaaS)

As the title mentions, the hardware part of the organisation, such as the networking, hard drives, storage or servers is taken over by the cloud provider, while the user makes arrangements to access this infrastructure through a dashboard, virtually. This form of hardware provision is known as infrastructure as a service.

2. Platform as a service (PaaS)

Meant for programmers and developers, application management and development are handled by the cloud provider who provides the hardware and the software platform. The user can work on applications and data on the platform provided by the vendor.

3. Software as a service (SaaS)

In this case, a third-party cloud provider manages and provides web applications or mobile applications that are accessible by the user via a web browser. Aspects related to the software such as updates, bug fixes, and routine maintenance is done by the vendor and allows users across an organisation to access the software without the need to install or download any specific application.

Top 10 advantages of cloud computing

1. Cost-efficient on money and resources

One of the main advantages of cloud computing is based on the simple notion that renting is better than setting up from scratch. Renting the features you need, with an option to remove or scale up as the company scales further is an option that cloud computing offers. The infrastructural requirements are handled by the cloud providers, which organisations would have to avail in the form of affordable pricing on a monthly or yearly basis.

Not only do cloud computing services save you time and money, but most also work on a pay-as-you-go model. This model ensures that you pay for the services based on usage and frequency, with an option to add services whenever required. Compared to the long haul of setting up resources and spending excessive money on temporary software or hardware, cloud services can provide a cost-effective alternative to help manage your finances better.

2. Cloud-based analytics

The current generation has moved on from the ‘time is money’ statement to a newer one, where ‘data is money’. With the latest technology and best practices, the cloud service provider either offers analysis and correlation of data or real-time analysis of data that can be stored on the cloud.

Cloud analytics forms one of the major benefits of cloud computing as it identifies patterns in data, extracts new insights, and provides a history of performance for a business to analyse. With these analytics, an organisation can check the areas that need work or areas that perform well. Cloud computing also provides the option of analysing data with a third party service. For instance, an organisation with a retail store can check data such as video from a security camera to gain insights on rush hours, footfall during different times of the day and so on.

As we move towards a future of data-driven businesses it makes more sense for organisations to utilise the most of cloud computing analytics to better understand their data and performance.

3. Scalability of cloud solutions

For any organisation, as time passes, its growth trajectory is expected to continue. As a large organisation or as a startup, the requirements differ, but the number of requirements eventually increases.

Rather than invest in hardware as the organisation scales further, cloud computing eliminates the requirement for hardware by offering organisations the resources to scale up or scale down, if required.

So how does cloud computing do it? Instead of physical machines, one of the advantages of cloud computing includes virtual machines that are highly flexible. They can be scaled up or down, and moved to different or multiple servers with the option of shifting workload between different virtual machines.

Using existing cloud computing infrastructure, data storage, processing power, networking and other components can be scaled up or down. This is a major advantage when compared to scaling up physical infrastructure, which can take weeks or months and requires heavy expenditure.

4. Boosting collaborative work

Since the pandemic, there has been a rise in companies going fully remote or organisations collaborating from across the world. There has been a 176% increase in collaboration apps installation on enterprise devices just after the COVID-19 pandemic? The number is expected to be higher today, given the number of organisations that have gone partially or fully remote.

Imagine there's a document that needs editing from multiple people. The frustration of saving the document every time a change is made and sending it across is endless.

With collaboration being one of the benefits of cloud computing, this is no longer a hassle.

In cloud computing, documents and files are kept in a central, cloud accessible location that employees can access at the comfort of their own devices. There is safer access among employees as well as real-time updates which can be accessed within the shared members. There is no delay in updates or changes made. This leads to better collaboration and centralised communication.

Not only does this break down tasks among your organisation, but it also keeps your team organised and boosts productivity.

5. Security of data

One of the challenges at any stage of an organisation or with any software/hardware is the security that is guaranteed along with it. While companies invest in various requirements, a crucial aspect to not be ignored is data security.

Data breaches have become common in the digital world, but rather than having a data breach and being careful after, it's necessary for the organisation to be wary of security-specific challenges. Based on a study by Statista, the top cloud security concerns are data loss and leakage, data privacy/confidentiality, followed by accidental exposure of credentials.

One of the benefits of cloud services is that the cloud host monitors the security of your services, round the clock. Organisations don't have to divide their IT infrastructure separately for looking after security concerns. Cloud computing services bring along the basic features of encryption, authentication, access control and government compliances.

But considering the cost of recovering from a data breach or the possibility of one happening, how can organisations further protect their data on the cloud? To prevent these sophisticated cyberattacks, some tools to be used include,

  • Multi-factor authentication via passwords, biometrics or a hardware token

  • Antivirus software and endpoint security

  • Privileged access management

  • Cloud access security brokers that monitor activity and enforce security policies

6. Scalable storage and disaster management with the recovery of data

As a physical storage centre is eliminated, one of the benefits of cloud computing is that the storage capacity is almost limitless. Need more storage for data? Or deleting any major files and need to scale down on storage? The cloud enables the modification of storage at any point of your organisational journey.

Expansion of your storage can be requested at any point, with a nominal monthly or yearly fee, based on the cloud provider.

One of the benefits of cloud computing is its reliability, especially in the case of downtime. Downtime is when any hardware IT asset such as a PC, storage drive, service, router or cloud-hosted applications becomes inaccessible and does not work as usual. In such cases, data loss or real-time data may not be backed up in an effective manner.

But that's all traditional IT infrastructure. Cloud computing is the future.

The cloud server is consistently available and does not experience downtime and data loss frequently. Experiencing downtime may result in lost sales, customers, data and overall productivity. Did you know that data loss is estimated to cost US businesses $18.2 billion per year? So, how does switching to cloud-native prevent this cost incurrence for your organisation?

  • Cloud computing involves a lot of automation and minimises human intervention

  • Reduction in uptime due to cloud providers' usage of advanced, highly reliable IT system

7. Mobility of cloud services

When was the last time ‘logging in’ to work meant sitting in front of your office desk and turning on the computer? For many, it was probably a couple of years away. With most organisations switching to the cloud, users can access their information from any place, with a stable internet connection. One of the benefits of cloud computing is this mobility, which allows syncing of data across devices used to access the data of the organisation, at all times.

Be it an emergency, the mobility of cloud services ensures that employees don't have to carry any physical infrastructure to respond during emergencies, or from any remote location. With cloud services, organisations can easily acquire, store, retrieve and recover resources from the cloud.

8. Automatic software updates

With traditional IT infrastructure, the labour of regular software updates and managing them was a manual task. One of the advantages of cloud computing is that the cloud service providers ensure regular software and security updates such that the organisations can focus on their core business projects, rather than the updates.

This automation within cloud computing services takes away the manual burden of performing IT updates. Cloud-based applications automatically update and refresh periodically with updated features, which saves time and money for the organisation.

9. Smoother transitions to and within cloud services

As a small scale business or a large enterprise, making a switch from physical infrastructure to the cloud or moving within cloud systems is a process known as cloud migration. The advantages of cloud computing are many, but what about the strategy of migration? Will your applications perform the same? Will optimum performance be guaranteed on the cloud? Is the process of cloud migration going to disrupt your business?

Cloud migration is done in key steps which include designing a strategy to move, assessment of what and when to move, and the actual process of moving your infrastructure to the cloud. Having the right cloud service provider can help you choose the right and optimal migration approach with reliable and robust tools.

10. Sustainability of cloud services

Along with its growing adaptation, cloud services are more environmentally conscious and friendly compared to the waste generated by hardware or other infrastructure. Cloud services address the issue of waste by hosting their data and services for multiple clients with the same hardware. Servers are kept in climate-controlled rooms where surplus energy is not required to maintain the temperature and humidity.

Emphasising how cloud services are environmentally a better choice, a study conducted by Google found how moving common software applications of about 86 million US workers can cut energy use by 87% of IT energy.

This is one of the advantages of the cloud that translates to secondary benefits of cutting down costs and being environmentally friendly. Shifting to the cloud boosts the scope for collaboration, using IoT, AI, ML and other services and boosts productivity.

Cloud computing services: should your organisation make the switch?

Despite the benefits of cloud computing, like every other form of technology, it comes along with its own set of challenges and a virtual office. Given that the current era of IT is moving to web-enabled devices in the business environment and beyond, moving to cloud computing services may be the smarter move for your business. Not only do the advantages of the cloud reduce your costs and manual work, but they also automate many tasks and provide a platform to boost collaboration and productivity. It is advised to thoroughly research any cloud plan, vendor, or cloud computing service before onboarding or making the choice to shift to a cloud-based system.

Is your company on the path to a cloud-enabled future? Or are you still speculating if cloud computing services are the right upgrade? Hop on a call with our experts, who can turn that cloud of doubt into an optimal solution. Reach out to us here.